Why Google won’t remove that page you don’t like
Every few weeks or so, someone contacts me and says “Hey Matt, there’s page out on the web about me that I really don’t like. Is there any way to remove it from Google’s index?” People don’t usually say it like that. More likely, they say “There’s this person making crazy claims about me on the web, and the stuff they say is just off-the-wall. Can Google remove this crazy person’s page?” Or “Everybody knows that this crazy person is posting lies and twisting people’s words. Is there anything you can do about it?”
How To Get The Perfect Budget Mix For SEO And PPC via @sejournal,
@brookeosmundson
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Choosing the right mix requires clear performance modeling, transparent
forecasting, and alignment on how each channel contributes to pipeline,
CAC, and ...


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